Tag: Consumer marketing
Malls are filled with different brands and the consumer is used to looking at brands…
Why should anyone care, you might ask? It is quite simple for creators, brands, and…
With the rise of smartphones, podcasts began to spread more widely, with Apple…
"Skore is a brand that believes in empowerment," stated Vishal Vyas, AVP marketing,…
"Ted Lasso has no right to be this funny," stated Entertainment Weekly's Kristen…
Overall, Heineken’s adverts are enjoyable, memorable. Even James Bond, the world’s…
In the previous article, we explained the Blaqbonez pitch, which got him signed to the…
Greetings. My name’s Blaqbonez. I am probably the most loved rapper underground…
Circa 2006, following the Central Bank of Nigeria’s post-consolidation exercise,…
Understanding the climate and adapting is important for brands looking to sustain…
To Gen Z, the online experience is tested and trusted. To everyone, it is the new…
Bigi's market entry was brutal. It changed the market dynamics in terms of volumes and…
Traditionally, Coca-Cola and Seven-Up were market leaders already comfortable in their…
There is a funny perception among older Nigerians that sexual promiscuity can be…