Why is X Nigeria’s biggest female music act? Who are the top influencers in the country? Why did voters choose Y for a second term? Why is Z the fastest-selling fizzy drink in that region?
Aug
17
Do brands need more branded television shows?
Advertising on television used to look like this: you are watching the evening news…
Aug
12
The business of product placement in Nollywood
While Nollywood is still a growing industry, it has become glamorous nonetheless.…
Aug
11
Here are the top Nigerian web series
Long before the explosion of web-based content in the form of scripted dramas,…
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